Why Most Sites Don’t Convert — and How to Fix Yours

You don’t have a traffic problem.

You have a conversion problem.

Most brands pour money into ads, SEO, and content — but their websites are leaking trust, clarity, and momentum. If your site isn’t designed to convert, it doesn’t matter how many people land there.

Here’s what most sites get wrong — and what we do differently at Lunova.

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1. 

They Overload the Homepage

You’ve got 3 seconds to make someone feel something.

Most homepages try to do too much — explain the product, tell the brand story, show social proof, and list every service.

Fix:

We lead with a clear value prop, a bold visual hook, and one focused CTA. It’s about flow, not noise.

2. 

They Look “Fine” — but Feel Generic

Templates don’t build brands. If your site looks like it could belong to anyone, it builds zero trust and zero excitement.

Fix:

We design every site from the ground up. Animations, layout, type — all intentional. Your site should feel as unique as your offer.

3. 

They Hide the CTA

Burying your button in a wall of text? That’s costing you sales.

Fix:

Every Lunova site is built with strategic CTA placement

4.

They Forget Mobile Matters Most

If your site isn’t easy to navigate (and buy from) on mobile, you’re bleeding opportunity.

Fix:

We design mobile-first — because 80% of users are already there. Speed, layout, and thumb-accessible CTAs are non-negotiable.ent. Buttons show up where intent peaks — not randomly.

Final Word:

Design isn’t just about how it looks — it’s how it works.

If your site looks good but doesn’t convert, let’s change that.