Ceballos Contracting
Introduction
Ceballos Contracting is a remodeling and contracting business that brought Lunova in to rebuild their web presence and convert more of the traffic they were already getting.
- Year
- 2025 - Now
- Industry
- Home Services — Remodeling & Contracting
- Scope of work
- / Web design/ Development/ Automation/ CRO
- Timeline
- Ongoing
Challenges
Site was losing leads it had already earned
Before the engagement, the site was converting at a low single-digit rate — meaning most visitors who found Ceballos left without taking action. There was no structured intake path, no cost estimation tool to qualify interest, and no automated follow-up to recover leads that didn't close immediately.
View Site Live
Results
Conversion rate reached ~9% in roughly 60 days
Lunova built a new site, added a custom multi-step remodel cost estimator to qualify and capture intent, connected a CRM pipeline to track every lead, and automated follow-up sequences. Site conversion rate moved from low single digits to approximately 9% in roughly 60 days.
